Greenovo Enterprises Ltd Hong Kong SAR China

Sales of Waste Handling Equipment and IoT Solution in Waste Management.

Our objective is 3Rs—Reduction at source , Reuse of waste by the most preferred method of solid waste management , and Recycling waste to useful resources and renewable energy

With strong belief in environmental protection and carbon reduction, we support our customers to achieve sustainable business practice in waste management and meet the challenges nowadays on how to reduce waste volume , transport waste efficiently, plus monitoring, collecting and analyzing waste data with IoT solution.

Our solutions ensure the waste to be collected and recycled in an efficient , low-carbon emission, cost effective and safe manner . Hence re-direct recyclable wastes from landfill and incinerator to become useful resources or energy

Which show sectors are you interested in/supply to?
Mr Franklin Zee
General Manager 

UKTI Hong Kong and Macao Hong Kong SAR China

Major projects in planning include:

  • Design and Construction of a Water Desalination Plant at Tseung Kwan O and associated infrastructure (project cost c. £1bn)
  • Relocation of Sha Tin Sewage Treatment Works (c. £2½bn)
  • Waste Treatment (Food Waste, Waste to Energy, Integrated Waste Management Facility, etc) and Disposal Facilities (c. £1bn+)
  • Water Main Replacement and Rehabilitation / Water Intelligent Network (WIN) (c. £300m+)

These relatively huge procurements will be won by a large prime bidder but offer the opportunity for UK businesses to either be part of a bid consortium (the majority of the opportunity at that stage being in design and consulting engineering and management) or to enter the supply chain following the award of the prime contract.  It is likely that these projects will call for and value significant technical expertise and local experience, so partnership with a local company is likely to offer the greatest chance of success.  They may not prove very suitable for brand new exporters unless they can demonstrate significant UK domestic industry experience.

Country overview – in relations to sector opportunities:

  • HK continues to be a substantial market for UK exports – currently 12th largest market for goods (3rd largest in APAC) and market worth over £2bn/year in services – but goods export values declined in the second half of 2015.
  • World's 8th largest trading economy - as well as (still) gateway to mainland China and A-Pac.
  • Many UK companies have APAC HQs in HK – latest stats were some 126 UK companies with regional HQs here and some 630 in total have offices here.  Many more have agents and distributors.
  • Significant amounts of investment come from HK (and from China via HK) into the UK creating jobs and growth.

Hong Kong Economy

 The four pillar economic sectors of Hong Kong are: trading and logistics (23.4% of GDP in terms of value-added in 2014), tourism (5.1%), financial services (16.6%), and professional services and other producer services (12.4%). Government development priorities lie in cultural and creative, medical services, education services, innovation and technology, testing and certification services and environmental industries.

Opportunities in Hong Kong

 UKTI support for UK companies focuses primarily upon the opportunities arising from Hong Kong’s programme of social and economic infrastructure development.  A series of High Value Projects/Campaigns offers opportunities in all stages of project lifecycles, from master planning, design and environmental consultancy through construction, electrical and mechanical engineering, equipment and interiors, to support, training and education:

  • West Kowloon Cultural District (WKCD) - one of the world’s largest cultural projects to construct 17 museum and performance venues
  • Kai Tak Development (KTD) - a huge (area 8 times that of Canary Wharf) and highly complex urban regeneration development project
  • Transport – Hong Kong has a 15 year railway development programme
  • Hong Kong Airport - third runway expansion project is now underway at a cost of over £11bn
  • Healthcare - Government has set aside a dedicated provision of $200 billion (£18bn) for a ten-year hospital development plan to enable the Hospital Authority (HA) to expand and upgrade healthcare facilities
  • Education – focussed on development of an academic city; British Schools and educational supplies
  • Urban Regeneration and Built Heritage – focussing on the redevelopment of East Kowloon into a new Central Business District plus other industrial revitalisation and redevelopment projects valued in excess of £1.5bn
  • Macao Leisure and Retail – existing resorts undertaking significant expansion projects and developing entertainment and retail facilities.

Business Environment

  • Hong Kong has traditionally been a very welcoming market for UK and international companies to do business, with an enduring appeal built on political stability, the rule of law, free market principles, free flow of information, and English as the language of business.  For the past 21 years Hong Kong has been ranked as the ‘World’s Freest Economy’ by the Heritage Foundation/Wall Street Journal.  The index measures economies in 10 areas, including trade, business, investment and property rights. Hong Kong scores particularly well on business, trade, financial and labour freedoms.
  • As in all markets, the competition is entrenched and growing.  Chinese companies, Koreans, Japanese and Americans are becoming more and more active.  There are also growing French and German interests.

Personal Profiles

Richard has been the Deputy Trade Commissioner in Hong Kong for 4 years. Sector interests include Environment and Power & Renewable Energy

Frances Moffett-Kouadio is the Trade Commissioner to Hong Kong & Macao. She joined DTI (now the Department for Business, Innovation and Skills-BIS) as a fast-streamer in 2001, following a successful teaching career. At DTI she led on an EU Directive, wrote the Departments first Equality Impact Assessment and worked on the Business Support transformation programme, before joining UK Trade & Investment in 2004.  Frances has a range of experience in different markets, including Iraq, India, Pakistan, Sri Lanka, Bangladesh, South Africa and was Director of Trade & Investment at the British Embassy in Abu Dhabi for the five years prior to taking up the role of Trade Commissioner in Hong Kong in 2014.

Mr Richard Flood
Mr Richard Flood
Deputy Trade Commissioner